From May 23 to 27, the 20th China (Shenzhen) International Cultural Industries Fair (ICIF) was held at the Shenzhen World Exhibition & Convention Center. During the fair, Shenzhen Technology University (SZTU) reached strategic cooperation with Shenzhen Media Group (SZMG) and showcased dozens of students’ works at the ICIF for the first time.

Visitors at ICIF [Photo provided to School of Design and Innovation]

On the opening day, SZTU and SZMG signed a strategic cooperation framework agreement. Both parties agreed on deepening industry-education integration, university-enterprise cooperation, and integrated collaboration for talent training across government, industry, academia, research and application, jointly exploring and applying a collaborative innovation system that is driven by industrial needs, constrained by the laws of disciplinary development, market-oriented, enterprise-led, and deeply integrates IUR.

Ye Xiaobin (right), deputy general manager of SZMG, and Huo Yuda (left), dean of the School of Design and Innovation at SZTU, sign the agreement representing both sides. [Photo provided to School of Design and Innovation]

Huo Yuda stated that the school adopts an international educational model and application-oriented approach and hopes that through this cooperation, both sides can jointly create a new force for an internationally competitive design industry cluster.

Meanwhile, College of Fashion Technology of SZTU and SZMG’s wholly-owned subsidiary, Shenzhen City of Design Operation Development CO.LTD, signed a strategic cooperation framework agreement. Both parties will deepen cooperation in fashion clothing, art design, digital technology, and other fields, collaborate on brand promotion and IP projects for exhibitions, competitions and events, and join hands in industry-academia-research linkage and database platform construction, promoting the development of the fashion industry in the Guangdong-Hong Kong-Macao Greater Bay Area and even the entire China.

Wang Yarong (right), dean of the College of Fashion Technology, and Wang Su (left), general manager of Shenzhen City of Design Operation Development CO.LTD, sign the agreement representing both sides. [Photo provided to College of Fashion Technology]

Wang Yarong hoped that through this cooperation, both sides can merge advantageous resources, lead the trend of China Chic, create Chinese-style clothing, and closely combine digital creativity, clothing culture, industrial upgrading, and modern fashion.

Drafted by Lydia（罗雨茜）/ Class of 2026, School of Foreign Languages

Revised by International Cooperation & Student Affairs Office

Edited by International Cooperation & Student Affairs Office