From May 23 to May 27, the 20th China (Shenzhen) International Cultural Industries Fair (ICIF) was held at the Shenzhen World Exhibition & Convention Center (hereinafter referred to as Shenzhen World). To enhance the understanding and experience of Chinese culture among international faculty and students, the International Cooperation & Student Affairs Office of SZTU organized a group visit to ICIF for a selected number of international faculty and students.
Group photo of the visitors from SZTU [Photo provided to International Cooperation & Student Affairs Office]
This grand event showcased a vast array of exhibits, including cutting-edge digital technologies like AI and AR, as well as traditional Chinese cultural elements such as Chaozhou Yingge dances and Dunhuang Flying Apsaras. International exhibitions, such as the Frankfurt Book Fair, highlighted the cultural exchange between China and the world. The international faculty and students were deeply impressed by the unique blend of traditional Chinese culture and modern technology, marveling at the diversity and distinctiveness of Chinese culture.
Interior photo of the exhibition hall [Photo provided to International Cooperation & Student Affairs Office]
“Sharing China’s stories and spreading Chinese culture” has always been a key objective of the International Cooperation & Student Affairs Office. At this international cultural feast, SZTU’s faculty and students had great experiences and shared their insights:
Lutz Hecker, Associate Professor, Business School
The visit to the International Cultural Industries Expo was fantastic! The smooth transfer from the university to the Expo despite the bad weather was impressive. The size, aesthetics, and modernity of the exhibition grounds were immediately striking. The expo featured six halls showcasing unique cultures, landscapes, nature resorts, customs, and technological and economic developments from various provinces of China and regions of Guangdong Province. I particularly enjoyed the mix of entertainment and information, including the ability to communicate with robots and 3D visualizations of tourist attractions. Local culinary delights and cultural treasures enhanced the experience, making it a thoroughly successful trip!
Dr. Agnes Khoo, School of Foreign Languages
The scale of the 20th China (Shenzhen) International Cultural Industries Exposition was breathtaking. The exhibition covered various cultural industries such as news and publishing, film and animation, creative design, fashion design, cultural tourism, art, intangible cultural heritage, and arts and crafts. The meticulous planning and expert organization were evident in the creative designs of different exhibition halls, efficient human traffic management, and attention to safety and security. The event attracted families and people from all walks of life, offering a rich experience in sights, smells, and sounds.
George Wimmer, Professor, College of New Materials and New Energies
Attending the 20th China International Cultural Industries Expo was an amazing experience. The vast exhibition grounds were impressive, featuring a blend of modernity and tradition, art and technology, and local and international cultures and products. Highlights included performances in traditional costumes, fine handicrafts, and the latest technologies such as virtual reality glasses and digitized sights. The international exhibitors, including coffee traders from Vietnam and leather goods traders from India, added to the diverse cultural experience.
Tobi, Exchange Student, Business School
I really enjoyed the expo, especially the technology and art sections. It reminded me of similar events in my hometown, though this one was much larger.
Sebastian, Exchange Student, Business School
During my study abroad at Shenzhen Technology University, visiting the 20th China (Shenzhen) International Cultural Industries Fair was a highlight. The event offered a comprehensive glimpse into the dynamic cultural landscape of China and beyond, with diverse exhibits covering cultural innovation and industries. The newest technologies from Chinese companies, such as EV models from BYD, various types of robots, and a real drone taxi, were particularly impressive. Additionally, tasting different cuisines from all over China was a delightful experience.
Some selected exhibits [Photo provided to International Cooperation & Student Affairs Office]
The visit to ICIF was a great success, providing SZTU’s international faculty and students with a deeper understanding of Chinese culture and the rapid development and progress of China. The International Cooperation & Student Affairs Office will continue to organize similar cultural tours in the future, offering more opportunities for SZTU’s international community to explore China’s rich history and vibrant culture. We look forward to welcoming more international faculty and students to join us in discovering the beauty of China.
Drafted by Chen Feng（陈锋）/ International Cooperation & Student Affairs Office
Revised by International Cooperation & Student Affairs Office
Edited by International Cooperation & Student Affairs Office
